SM Supermalls to Mount First-Ever ‘Sustainable Fashion Runways’ in Celebration of Earth Month 2023

Manila, Philippines — SM Supermalls is mounting the first-ever Sustainable Fashion Runways in celebration of Earth Month 2023. 

Sustainable Fashion Runways is a runway show event poised to showcase eco-friendly collections of various fashion designers inside and outside the Philippines. The chosen fashion creators advocate sustainability and eco-friendliness in design, production and business practices in their fashion labels.

For this premiere season of Sustainable Fashion Runways, the featured fashion labels are Lost Lorelei by Lorelei Bookluck, Twinkle Ferraren clothing line, Style Isle by Twinkle Ferraren and Zarah Juan.

Sustainable Fashion Runways will be mounted on April 24, Monday at Skypark at Level 5 at SM Aura in Bonifacio Global City in Taguig. (UPDATE: The event will be on April 29, 2023 on Saturday.)

One of the featured sustainable fashion designers is Lorelei Bookluck, the creative force behind global eco-friendly resortwear Lost Lorelei. The Australian-Filipina style visionary has been known for her edgy yet laidback designs created for the lifestyle of a globetrotter. She has studied eco-friendly business practices in fashion for five years to ensure integrity in maintaining sustainability from fabric sourcing to production process.

Fashion designer Lorelei Bookluck

Lorelei Bookluck has been a cover girl of Stylish Magazine, as she was featured in the January 2023 digital issue.

Aquina Mini Dress in White Bamboo by Lorelei Bookluck
Osiris Bolero in White Bamboo by Lorelei Bookluck

Sustainable Fashion Runways is presented by SM Aura, and co-presented by SM Supermalls & Stylish Magazine. The runway show is a strictly by-invite event. For a chance to win two front row seats and a special eco-friendly VIP package on April 24, simply join our social media contest as featured in the Facebook page of Stylish Magazine. (UPDATE: The event will be on April 29, 2023 on Saturday.)

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