Manila, Philippines — As anticipation for the bustling shopping season surges, Shopee ignites the excitement of the Filipino community with a myriad of enthralling experiences. Promising boundless joy, a treasure trove of unmatched deals, and a resolute drive to digitize MSMEs nationwide in collaboration with the League of Provinces of the Philippines, Shopee presents a colossal 9.9 Super Shopping Day that vows to exceed all expectations.
Embracing the spirit of revelry and elation, Shopee proudly ushers in the indomitable force of Vice Ganda—the Unkabogable Star—as its latest brand ambassador. This celebrated comedy maestro is poised to illuminate Shopee‘s campaigns and communal ventures, reaffirming the platform’s unwavering dedication to bestow happiness upon its vast user base.
Vincent Lee, Head of Shopee Philippines, conveyed, “The addition of Vice Ganda to the Shopee family fills us with excitement. With her infectious charisma, innate humor, and dynamic persona, she perfectly embodies Shopee’s essence. Her cross-generational appeal ensures that we can extend delight and gratification to an even wider spectrum of Filipinos.”
The upcoming 9.9 Super Shopping Day will resonate with Vice Ganda‘s effervescence, treating users to captivating content through a Shopee Live stream and an all-new TV commercial.
In a monumental stride towards digital transformation, Shopee unveiled a groundbreaking alliance with the League of Provinces of the Philippines during the launch of the 9.9 Super Shopping Day. This strategic collaboration is poised to catalyze and amplify the digital evolution of Micro, Small, and Medium Enterprises (MSMEs) nationwide, driving economic growth and fostering inclusivity.
The League of Provinces of the Philippines (LPP), an influential body representing the country’s 81 provinces, has long championed local development and empowerment. With the formidable synergy of Shopee, LPP aims to harness the prowess of e-commerce to uplift the livelihoods of MSMEs, particularly those nestled in remote and rural landscapes.
Vincent Lee elaborated, “Shopee’s unwavering commitment to uplift local businesses is at the heart of our mission, and this partnership with the League of Provinces of the Philippines echoes this purpose with resounding resonance. By joining forces, we aspire to empower MSMEs in every corner of the nation, empowering them to flourish in the digital age.”
The initiative commences with comprehensive training and onboarding for entrepreneurs in Quirino province, spearheaded by LPP National Chairman and Quirino Governor Dakila Carlo “Dax” Cua. Shopee orchestrated seller training workshops, equipped with educational resources and onboarding assistance for creators of Quirino-made products such as coffee, chocolates, ginger and turmeric tea, and home decor.
Governor Dax Cua expressed his anticipation and optimism, stating, “Our provinces brim with talent and distinctive offerings. Through this collaboration with Shopee, our local entrepreneurs will access an expansive market, acquire invaluable digital skills, and elevate their livelihoods. Equally, we’re excited to introduce Shopee users to the diverse wealth of products our beloved Philippines has to offer.”
As Shopee continues to expand its avenues of delight and empowerment, the stage is set for an exuberant 9.9 Super Shopping Day that signifies not only extraordinary commerce but also an alliance committed to the upliftment of Philippine enterprises and spirit.