Manila, Philippines — Tommy Hilfiger presents its Spring 2023 Classics Reborn campaign with a new collection reinventing all-time prep classics, with a cast of rising creative forces, with renowned prep style finding new life through the self-expression of the next generation.

 Artists from different scenes are brought together from the worlds of fashion, music and entertainment. The talents include style icon Georgia May Jagger, Harvard student and ambassador for youth Aoki Lee Simmons, artist and model Kesewa Aboah, multi-disciplinary artist Kailand Morris, musician Dylan Brosnan, painter Paris Brosnan and artist Sean Koons.

The imagery for Classics Reborn, shot by Gregory Harris, portrays how the 250-piece collection can be worn dressed up, dressed down, or anywhere in between. 

“Classics never go out of style,” Tommy Hilfiger stated in an official statement. “This collection is about a modernization and reinterpretation of prep, finding new ways to keep timeless styles fresh. Reinvention is a constant source of excitement for me.”

The superstar of the Tommy Hilfiger Spring 2023 Classic Reborn Campaign is “Señorita” singer Shawn Mendes. 

Shawn models the oxford shirt and shirt dress, which represent key pieces reborn for a new generation. Other effortless spring garments include blazer and matching chino sets, with a tonal jacquard TH Monogram, a pop honeycomb sweater in technical yarn, an unlined parka with rugby shirt. Shots of lime green run through chunky crewnecks and sleek dresses, while blazers for men and women blur the lines between day and evening wear.  

The Spring 2023 Classics Reborn collection is available on www.tommy.com, in Tommy Hilfiger stores worldwide and through select wholesale partners.

In the Philippines, Tommy Hilfiger is exclusively distributed by Stores Specialists, Inc., and is located at Central Square in Bonifacio High Street Central, Alabang Town Center, Ayala Center Cebu, Marquee Mall, TriNoma, Mall of Asia, Greenbelt 5, Newport Mall, Rustan’s Makati, Rustan’s Shangri-La, Tommy Jeans Robinsons Place Manila, Tommy Hilfiger Rockwell, and online at Trunc.ph, Rustans.com, Zalora, and Lazada. Visit www.ssilife.com.ph, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information. Can’t visit the store? The Specialist – Your At Home concierge service here to assist you on your shopping needs. Find out more HERE.