Superstar Jennifer Aniston has just launched her own beauty company called LolaVie.

https://www.instagram.com/p/CTkDj1XLm0w/

Jen shared the news about her new venture on Instagram earlier today. LolaVie is the result of Jennifer’s obsession “with medical journals, technological advances, and the latest beauty and health innovations”. According to the website, the star has been very hands-on with product development, marketing and creative direction– with the “vision to combine the best of science and nature”, and “prove that you don’t have to sacrifice one for the other”.

LolaVie‘s first product release is a hair care spray called Glossing Detangler, and it couldn’t be more fitting. The actress has always been praised for her gorgeous hair. In the ’90s during the height of the iconic sitcom “Friends”, women across the world literally copied “The Rachel” haircut. She has since been making a lot of hairstyles and trends famous quite effortlessly.

Why Jennifer Aniston Hates 'The Rachel' Haircut From 'Friends' - Biography
“The Rachel”
<p>Prom ringlets&nbsp;at the premiere of <em data-redactor-tag="em" data-verified="redactor">The Object Of My Affection</em>.<span class="redactor-invisible-space"></span></p>
Ringlets during the premiere of The Object Of My Affection, 1998.
<p>Holy butterfly clips.</p>
Butterfy clips, 1998.
<p>Hair extensions are actual&nbsp;magic.</p>
Ironed straight hair, 2000.
Jennifer Aniston for LolaVie, 2021.

Being a well-known lover of animals, healthy living and wellness, you just know that Jennifer’s LolaVie products are going to be all kinds of good– from being animal cruelty-free, to being vegan.

https://www.instagram.com/p/CTkDs8eMSzn/?utm_source=ig_web_copy_link

“So much hard work from our incredible team went into making this line — and we’re really proud to say it’s been made WITHOUT all the bad stuff… we’re paraben-free, silicone-free, sulfate-free, phthalates-free, gluten-free, vegan… and of course CRUELTY-FREE, because we love our animals,” she shared on her Instagram page.

LolaVie is for Lola. And according to Jen, “Lola is someone who owns who they are, believes in themselves, and does things their own way. They live the Lola life. LolaVie, Naturally You.”

LolaVie‘s first product, Glossing Detangler, is a multitasking, lightweight spray that helps detangle, prime, shine, smooth and protect the hair against damage. It has vegan thermal shield, lemon extract, superfruit complex and vegetable ceramides, bamboo, chia, ginger root and sugar cane.

https://www.instagram.com/p/CTkOrRagJt7/

LolaVie Glossing Detangler at $25, or ₱1,252.80. Shop here.

A lot more amazing products are coming our way as per Jen, “Our very first product releases today, but there’s so much more to come. In the meantime… Enjoy!!”

Seems like the company is now focused on hair care. But here’s hoping Jen would introduce vegan skincare and cosmetic products too! But for now, you may learn more about LolaVie at www.lolavie.com, or on its Instagram page @lolavie.