Manila, Philippines — As beauty junkies know, skincare trends are always, always evolving due to science and advancement. And just recently, experts just shared a new retinol alternative in Bakuchiol. 

Dubbed as the next big thing in global skincare, Bakuchiol is a plant-derived extract found in the leaves and seeds of the Psoralea corylifolia plant, which is also nicknamed “Babchi.” This vegan ingredient has been heralded as an amazing retinol alternative with super effective anti-aging benefits sans the irritation. The British Journal of Dermatology  studies have shown that topical Bakuchiol and Retinol have produced the same benefits on photoageing, preventing and addressing signs of skin aging such as wrinkles and hyperpigmentation.

And in the Philippines, Ever Bilena Cosmetics, Inc. (EBCI) is actually the first Filipino cosmetics company to have introduced this innovative ingredient to the country as early as two years ago. The company is the force behind beauty household names that we love, like Ever Bilena and Hello Glow.

In 2020, Hello Glow released its best-selling Hello Glow Advanced Rejuvenating Set, a dermatologist-recommended anti-aging kit which incorporates Bakuchiol into the Hello Glow Night Cream.

“The Hello Glow Advanced Rejuvenating skin set does so well, selling over 500,000 per year! We’ve sold almost 70,000 sets on Shopee alone,” Denice Sy-Munez, EBCI’s Chief Sales & Marketing Officer, shared.

Hello Glow Advanced Rejuvenating Set at ₱360. Order here.

Denice emphasized that the Ever Bilena group’s Research & Development Department collaborated and consulted with numerous formulators and dermatologists before deciding to utilize Bakuchiol for Hello Glow set’s rejuvenating benefit.

“Research shows that retinol formulated with Bakuchiol boosts the former’s efficacy,” Denice said. “And this is precisely our objective with Hello Glow when we developed its advanced skin rejuvenating set. Majority of customers, skincare experts and influencers rave most about the Hello Glow set’s night cream!”

The confidence in Bakuchiol led to the creation of the Ever Bilena Plus Bakuchiol Lifting Night Serum, finally giving the ingredient its own spotlight.

EVER BILENA, Plus+ Bakuchiol Lifting Night Serum 30ml
Ever Bilena Plus Bakuchiol Lifting Night Serum at ₱395. Order here.

“It is literally the most affordable pure Bakuchiol serum in the market,” she added. “Other international brands sell their Bakuchiol-infused serums at the equivalent of Php 1,800 up to Php 9,000 apiece. EB Plus’s Bakuchiol Serum is only Php 395 each and made in Korea!”

In its latest makeup release, EB Plus also integrated this superstar ingredient in its EB Plus Good Skin Day Serum Infused Skin Tint. 

EB Plus Good Skin Day Serum Infused Skin Tint at ₱325. Order here.

This newest easy-to-blend sheer-to-medium coverage base product contains Bakuchiol paired with Hyaluronic Acid to ensure the skin is firm and amply moisturized, while revealing a natural filter-finish glow. 

As gentle as Bakuchiol can be though, make sure to always patch test beforehand so to avoid potential allergic reactions.

Hello Glow and Ever Bilena products are available in all leading department stores, Watsons, and online at their official flagship Tiktok, Shopee, and Lazada E-commerce stores.