Furne One Amato Unveiled His New Couture Collection at the Arab Fashion Week 2020
Furne One Amato has done it again.
The 11th edition of Arab Fashion Week (AFW) was showcased in a virtual show recently, and Dubai-based Filipino fashion designer Furne One Amato has yet again wowed fashion fans around the world with his jaw-dropping couture collection.
The designer’s avante garde label Amato means ‘beloved’ in Italian. And with his surreal and extravagant creations over the years, the designer is truly well-loved for his brilliance. Launching his global couture brand in 2002 in Dubai, Furne One has dressed an exclusive private clientele in the UAE, Saudi Arabia, and Qatar. Globally, supermodels Heidi Klum and Tyra Banks, as well as pop divas Beyonce, Katy Perry, Jennifer Lopez, Nicki Minaj, Shakira and Nicole Scherzinger are some of the Hollywood stars to rock Amato couture masterpieces.
His latest collection dubbed as ‘A Traveler’s Tale’ is a line of romantic and dreamy couture pieces– a delicate sea of gowns in lilac, canary, peach, pink, turquoise and green. Each one is exquisitely created in beautiful silhouettes, with elaborate embellishments in ruffles, florals, fur and embroideries. Take a look at some of his majestic creations:
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Amato‘s fashion film of the collection was also showcased at the digital showcase of Arab Fashion Week, as witnessed by over 300 million viewers worldwide. Watch it here:
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“My creativity is inspired by my mother and grandmother’s quintessential style that coloured my vision. I have always tried to create exquisite and ethereal designs tempered with a silent touch of strength. My collections aren’t for the faint-hearted woman, but one who is comfortable in her skin; her clothes are but a foil to reflect her inner persona,” Furne One Amato shared in his official digital space.
The collection can be availed online through Shop The Runway. To see the entire collection, follow style visionary Furne One Amato on his official Instagram @amatoofficial. To learn the latest updates on Arab Fashion Week, follow Arab Fashion Council on Instagram @arabfashioncouncil.