Environmental Consciousness: Charriol Launches Forever Polar Bear Collection

The Ice Bear, Rider of Icebergs, God’s Dog, the Ever-Wandering One.

Or the Mighty Polar Bear.  The solitary figure that roams the northern tundra, a symbol of epic proportions of strength, courage and beauty, is the inspiration of the latest collection of Swiss jewelry line Charriol

The Forever Polar Bear Collection by Charriol has been inspired by the mythology of the great white bear of the North, a mysterious figure that’s solitary yet playful, massive yet agile, menacing yet vulnerable.

The Forever Polar Bear watch sets the fair bear amongst the shimmering blue majesty of the arctic, the stylized outline of his coat echoing the angular beauty of the icy glacial terrain. The sky-blue mother of pearl dial is offset by 12 white zircon markers, adding a frosted finish to the sphere of winter beauty.

Meanwhile, the matching Forever Polar Bear jewelry bracelet features a touching maternal scene as a mother and cub are seen crossing the jagged landscape. It is a figurative design set on four (4) steel cables nested in a stainless-steel structure.

 

Today, the polar bear has evolved from supernatural spirit to haunting harbinger. They used to be images of a trapped, gaunt figure isolated on a floating ice block, and have now spurred the world into action. By evoking a decisive symbol of climate crisis, the Charriol’s Forever Polar Bear Collection offers an emblem for allies in the fight to save the planet and our beloved animals.

Forever Polar Bear is the newest iteration of Charriol’s Forever Animal Collection launched in 2017. The evocative and figurative designs have been a symbolic and ethical gesture to put spotlight on the increasing scarcity of animals on our planet. Other pieces in the collection include Forever Elephant, Forever Oceans, and Forever Turtles.

Forever Animal by Charriol is the jewelry brand’s commitment to environmental consciousness. Through a series of initiatives aimed to promote social impact and sustainability, a portion of all sales from the collection is donated to various organizations working to protect our planet. For more information about the environmental cause, you may visit lonelywhale.org and elephant-family.org.

In the Philippines, Charriol is exclusively distributed by Stores Specialists, Inc., and is located at Greenbelt 5, Power Plant Rockwell, Trinoma, Central Square Bonifacio High Street, Rustan’s Makati, Rustan’s Shangri-La Plaza, SM Mall of Asia, Alabang Town Center, The Podium, Newport Mall, Robinsons Place Manila, Robinsons Magnolia, Marquee Mall Pampanga, Rustan’s Ayala Cebu and Abreeza Davao. For pre-orders of the Forever Polar Bear collection, you may call any of the Charriol stores near you, or visit https://ssilife.com.ph/charriol

Charriol is also available online at Trunc.ph, Rustans.com and Zalora. Visit ssilife.com.ph and facebook.com/CharriolOfficial, subscribe to SSI LIFE YouTube Channel, or follow @charriolph and @ssilifeph on Instagram for more information and updates. 

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